Strategies for Successful Network Building in Canada

A strong network can help you find new job opportunities, connect with potential clients or partners, and access valuable resources and information. In fact, effective networking is essential for career success.  It can be an avenue for new ideas and approaches, a way to foster supportive long-term relationships, build mutual trust, and grow in self-confidence.

Networking can open doors, making it a powerful tool for career growth, and providing motivated individuals with the resources, connections, and support they need to achieve their goals.

While the advantages of networking are clear, building a network can be challenging. What practical strategies can you use to expand your network and increase your opportunities?

Always Be Authentic

Before you begin, it’s important to remember that building a strong network is not just about collecting business cards or LinkedIn connections, but about building real, meaningful relationships with others in your field. Be honest, genuine, open and authentic in your interactions and focus on building long-term connections based on mutual respect.

Networking Events

Attending networking events such as industry conferences and trade shows is a great way to meet new people and make connections in your field. Look for events that are relevant to your industry and find opportunities to introduce yourself to other attendees in a natural way.

Join Professional Associations

Joining a professional association in your sector is a great way to connect with others in your field and stay up to date on industry news and trends. Many professional associations also offer networking events and other opportunities to connect with other members.

Make Use of Social Media

Social media can be a powerful tool for building and maintaining professional connections. Platforms like LinkedIn and Twitter can be particularly useful for connecting with others in your industry and sharing your insights and expertise. However, it’s important to use it in a strategic and focused way, making connections, finding out about opportunities and building relationships.


Volunteering for a cause or organization that is important to you is not only a great way to give back, but it can also be a good way to make connections and build your network. Look for volunteer opportunities that are relevant to your field and interests, and that help you to build connections and develop your skills.

Coffee Chats

Reach out to professionals in your field and ask if they would be willing to meet with you for a brief conversation. Many senior professionals will be pleased to talk to ambitious people, share something of their knowledge and insight, and point you in the right direction. It can be a great way to learn more about a particular industry or company as well as to make new connections.

Remember to Follow Up

Building a strong network is not just about making new connections, but also about maintaining and nurturing existing ones. Make a point of following up with new connections after you meet them, whether it’s through email, social media, or a quick phone call.

Networking advice for newcomers

If you’re a newcomer to Canada then networking can seem very daunting. It’s worth checking in with settlement agencies, many of which offer mentoring and coaching partnerships as well as programs especially developed for newcomers.

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